According to CNet, for every minute that Amazon is down globally — it would cost them approximately $31,000 in sales. This is based off their yearly revenue numbers from last year.
That being said, Amazon has been down in the US since 10:30 am PST (about 1 hour and 12 minutes at the time of this posting). Assuming that this was a global outage, this would cost Amazon about $2.2MM already.
Considering it’s only the US, let’s just cut that number in half.. even so.
